"This one's for you, Charlie!"
Turning Point USA’s alternative Super Bowl halftime broadcast drew a massive online audience Sunday night, racking up millions upon millions of viewers.
The organization’s “All-American Halftime Show” streamed online and surpassed 6 million live viewers on Turning Point USA’s own platform alone. The audience grew further as viewers also watched through Rumble, the Charlie Kirk YouTube channel, and other outlets, driving total viewership well beyond that initial figure.
Human Events' Jack Posobiec introduced the show, dedicating it to the memory of Charlie Kirk. "This one's for you, Charlie!" Posobiec said to wild applause.
As it stands now, the performances by Kid Rock, Brantley Gilbert, Lee Brice, and Gabby Barrett will most likely be watched by tens of millions of patriotic Americans and fans of freedom throughout the world.
Turning Point USA unveiled plans for its alternative Super Bowl halftime show back in October, positioning the broadcast as a patriotic alternative for viewers unhappy with the NFL’s official halftime lineup. The move followed criticism of the league’s entertainment decisions, particularly its choice of Bad Bunny as the halftime headliner.
The broadcast also received attention from the White House, which shared the halftime show on social media as it aired.
TPUSA's Andrew Kolvet noted that on YouTube alone, views surpassed 6 million, and the show wasn't even over at the time.
Several Trump administration officials publicly expressed support for the alternative program as well.
The NFL had drawn widespread criticism for featuring anti-Trump entertainers Bad Bunny (who performed only in Spanish) and Green Day, who have declared their allegiance to Antifa.
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