Jeep pauses Bruce Springsteen’s ad campaign following drunk driving charges

"It would be inappropriate for us to comment on the details of a matter we have only read about and we cannot substantiate," the spokeswoman said.

"But it’s also right that we pause our Big Game commercial until the actual facts can be established. Its message of community and unity is as relevant as ever. As is the message that drinking and driving can never be condoned," she added.

TMZ first reported Springsteen's drunk driving arrest on Wednesday, and it was confirmed later by the U.S. Department of the Interior. The arrest occurred at the Gateway National Recreation Area in Sandy Hook, New Jersey, and authorities said that Springsteen was cooperative at the time.

Jeep hyped up the commercial leading up to the Super Bowl, with several media outlets discussing the ad with anticipation beforehand.

Mothers Against Drunk Driving expressed outrage at the fact that the celebrity's arrest wasn't made public before he drove a Jeep in a Super Bowl commercial.

"Mothers Against Drunk Driving (MADD) is outraged to learn that Bruce Springsteen was arrested three months ago for drunk and reckless driving," Alex Otte, MADD National President, said in a statement.

“The fact that this arrest was not revealed by authorities in New Jersey until after Springsteen’s appearance driving a Jeep in a high-priced Super Bowl commercial is infuriating," Otte added.