Goya Foods CEO Robert Unanue is refusing to apologize for praising US President Donald Trump at the White House on Thursday.
Unanue told Fox News that there was a double standard connected to supporting conservative politicians and he called the boycott of his company a "suppression of speech."
"You're allowed to talk good or talk praise to one president but you're not—when I was called to be part of this commission to aid in economic and educational prosperity and you make a positive comment, all the sudden that's not acceptable," Unanue said.
Unanue's appearance in The White House Rose Garden was part of the The White House Hispanic Prosperity Initiative.
He praised Trump, saying, "We are all truly blessed ... to have a leader like President Trump who is a builder. That is what my grandfather did. He came to this country to build, to grow, to prosper. We have an incredible builder, and we pray. We pray for our leadership, our president."
He had previously appeared at The White House in 2012 to participate in Michelle Obama's healthy eating initiative.
"If you're called by the president of the United States, you're going to say, 'No I'm sorry, I'm busy, no thank you?' I didn't say that to the Obamas and I didn't say that to President Trump," Unanue said.