Bud Light defends using trans TikToker Dylan Mulvaney as brand ambassador

"From time to time, we produce unique commemorative cans for fans and for brand influencers, like Dylan Mulvaney."

Joshua Young North Carolina

On Saturday, TikTok star Dylan Mulvaney released a video for Bud Light as the beer's newest spokesperson and said the company sent the beer to commemorate the trans-identified activist and social media influencer's "365 Days of Girlhood" project.

Fox News reports that after backlash Bud Light's parent company, Anheuser-Busch, said in a statement the company "works with hundreds of influencers across our brands as one of many ways to authentically connect with audiences across various demographics and passion points. From time to time, we produce unique commemorative cans for fans and for brand influencers, like Dylan Mulvaney. This commemorative can was a gift to celebrate a personal milestone and is not for sale to the general public."  

Mulvaney has released TikTok videos in the "365 Days of Girlhood" project which featured installments such as the sometime-actor frolicking in the woods and referring to women's genitals as "Barbie pockets."

The series shot Mulvaney to social media influencer status and culminated in Mulvaney releasing a video revealing the results of a facial feminization cosmetic surgery, a procedure the social media star said was "life-saving." shot Mulvaney to social media influencer status 

Mulvaney also met with President Biden at the White House and received a letter of congratulations from Vice President Kamala Harris because of the project.

Mulvaney has had partnerships or sponsor deals with women's product lines such as Kate Spade's women's spring line of dresses, handbags, and shoes, Tampax, Maybelline, Ulta, and Kitchen Aid, among others.

Mulvaney has complained that "no one is in the DMs," and that dating as trans has not been easy, despite being attractive enough to be a "husband stealer."

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