WOKE CHRISTMAS: Target sells black disabled Santa in Wheelchair ornament

The Santa figures do come in a variety of flesh tones for max diversity representation.

Libby Emmons Brooklyn NY
It's beginning to look a lot like woke Christmas at Target as the mega-retailer had launched some new Christmas trinkets featuring a Santa Claus in a wheelchair.

While there's no indication how a wheelchair-bound Santa would make his way down a chimney, nor a clear understanding of what Santa should do if chimneys aren't ADA compliant, the Santa figures do come in a variety of flesh tones for max diversity representation. Skin tones come in "light" or "deep."

"Elevate your home's holiday spirit with this Santa Fabric Figurine in Wheelchair Holding Gift from Wondershop," the description reads. "This decorative figurine features Santa Claus sitting in a green fabric wheelchair wearing his classic red and white fur jacket, black belt and boots, red pants and red hat and holding a blue gift box in his hands. Featuring a freestanding design, it makes a great option for displaying on your mantel, shelf or tabletop, either alone or as a part of a larger holiday scene."

Target has been dedicated to selling merch that appeals to those with a woke mindset. In 2022, they launched chest binders and "packers" to accomodate the needs of women who think they are men, and in 2023, they embarked on a Pride campaign that led to tanking sales and boycotts.

After it was revealed that Target was marketing Pride onesies for babies, shirts and gear for tweens and teens, and even "tucking" bathing suits, parents staged something of a revolt. They called for the stores to be boycotted, giving it what has come to be known as the "Bud Light treatment."

Target moved much of their Pride merch to the back of the store. Target's CEO recently said that the anger and vitriol from customers over the kiddie Pride merch was the first time staff at stores felt "unsafe." This after Target has experienced shoplifting and thefts to the point where stores in Portland, Seattle, San Francisco, and New York have been closed.

Target CEO Brian Cornell also denied that the store had teamed up with a UK designer that promotes Satanism, even though they did. Perhaps the disabled Santas in skin tones from "light" to "deep" are part of Target's attempt to walk back that Satanic partnership the CEO lied about the retail giant engaging in.

"We cannot continue operating these stores because theft and organized retail crime are threatening the safety of our team and guests, and contributing to unsustainable business performance," Target said amid those October closures.
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